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There's Room For Everyone In The X

There's Room For Everyone In The X

. Mellina White-Cusack

Our new logo has stirred up some questions: What is this X= all about? What does it mean? And how does it relate to me? Our friend and guest blogger, Kimberly Harrington, brings words to this symbol, to our visual call to action. Read her powerful statement, and join the #HumanAgenda. 


We have an agenda. And it's not a feminist agenda. It's not a gay agenda. It's not a butch or femme or alphabet soup string of initials agenda. It's a human agenda. An agenda that says:


We are for those who want us, who have sought us out, and for those who aren’t quite sure yet. We’re not for everyone, but we are for anyone. We’re comfortable in our own skin and even more on yours and we will go where we are invited. We are for, not against - unafraid yet not naïve, and we’re ready to turn this world full of labels into one big label that reads, “for you.”

Any girl or woman or person who does their own thing, dresses the way they want, gets their hands dirty, and keeps an open mind was, is and always will be a tomboy. 

It’s an agenda that’s signed with an X. That marks the spot, seals it with a kiss,
and crosses out the negativity and infighting  that we’ve all had to deal with for far, far too long. It’s an agenda that wants nothing more and nothing less than for our common language to be respect, and our national anthem to be HELL YES. This isn’t an activist agenda. This is a human agenda. 

Because what's more human than being exactly, brazenly, no apologies who you were born to be? 


That's our agenda. There's room for you. There's room for me. There's room for everyone in the X. 

Mellina White-Cusack

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The Collective Voice

  • Charlie

    Have you or would you consider making your x= logo into a window or bumper sticker for our cars, trucks, bikes or tractors? I’d love to have one. Maybe just plain monochrome X= with no explanation except possibly #hunanagenda in small print at the bottom. I’d love to fly your colors.

  • Marva

    Being a 64 year young lesbian, I love the #humanagenda.
    All people, of All walks of life Matter!! As it says on the t-shirt “Divided We Stall”. We must come together in the spirit of love and unity. We are all a part of the web of life!!
    That being said..Can’t wait to get my underwear :)

  • Jen B

    Last but not least, I’m confused as to why are we complaining about/subtly putting down the a"lphabet soup". Is it a problem that people’s identities are so complex that they all want different labels? Wasn’t too sure how ignoring that supports the "human agenda’, would love to hear more about the intent behind this phrasing.

  • Jen B

    I love your underwear, but I am not a fan of this new logo. As others have expressed, it feels like we’re erasing Black Lives Matter with All Lives Matter. It feels a little hollow, like a targeted branding campaign. I’m not sure what it’s really supposed to mean, at the end of the day.

    Still gonna keep buying your tightie whities tho, because they are the best thing on the block!

  • Cynthia Garrison

    I purchased your products because my struggles are not the same, but my rights and need for dignity represent another segment of the Human Agenda. I have lung cancer and traditional bras are very uncomfortable; they exacerbate the feelings of tightness in the chest and the often constricting feelings that make some of us have difficulty breathing. We also frequent radiology and cannot be wearing any metal. In addition, I have a chemo side effect of an outbreak of rashes in my groin. I cannot wear women’s underwear with elastic irritating my groin. I had been wearing my husband’s boxer briefs. We deal with enough discomfort and inconvenience, and I’m a believer that your style underwear will solve a myriad of issues among a huge population for a myriad of reasons. Thank you.